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Today in Digital Marketing
Every Friday: An information-packed 15-minute summary of everything you missed in the world of digital marketing, e-commerce, and social media that week. Every Tuesday: A deep-dive episode into one specific digital marketing topic.
1269 episodes transcribed
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TikTok is Way, Way Bigger Than You Think
Episode Date: October 24, 2019Twitter stock crashes today — all because of a bug on their Ads Platform Google launches a special web series for people just starting out in SEO...
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Oh, What a Difference 0.1 Stars Makes
Episode Date: October 23, 2019A clever YouTube series coming that Gen-X and Boomers may identify with Even more people are tuning into podcasts. Normal people now. Not just the...
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Are Instagram Carousel Posts Driving Your Metrics Down?
Episode Date: October 22, 2019Do Instagram carousel posts still drive your metrics DOWN? We have some new data. The AMP format moves to email, and it could usher in higher email...
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Is Facebook About to Screw Up Lookalike Audiences?
Episode Date: October 21, 2019Is Facebook about to screw up Lookalike Audiences? A smart new marketing tool for musicians who are on YouTube What happens when you post TOO MUC...
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Google Ads Finally Fixes Its Huge Reporting Problem
Episode Date: October 18, 2019Google finally fixes its attribution window reporting Facebook rolls out Search ads… but there’s a catch. Actually, there are two catches. Episod...
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Another One Bytes The Dust
Episode Date: October 17, 2019Your Facebook Page’s organic impressions are about to drop Snapchat is testing Dynamic Ads A new way to control how your brand’s web site appears...
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Goodbye, Grey Checkmark. We Hardly Knew You.
Episode Date: October 16, 2019Kiss your pretty Facebook Verified badge goodbye YouTube is ending support for third-party pixels — what that means for YOUR campaigns And TikTok...
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Reddit and Snapchat sitting in a tree — C-O-P-Y-I-N-G
Episode Date: October 15, 2019Some really nice new Google ad formats just in time for the holidays Pinterest’s new Feed Customization feature may spell increased engagement for...
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This Script Will Fix Your Most Common Google Ads Mistakes
Episode Date: October 11, 2019On the show: This little script may save you thousands of dollars in mistaken Google Ads spending One of the strongest brand video hosting platform...
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Come on. Quora?! COME ON....
Episode Date: October 10, 2019On today’s show: Big changes to Facebook’s e-commerce abilities… did you know they even had any? Don’t worry if you haven’t verified your Google My...
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Are Instagram DMs coming to the Desktop? 🤞🏻
Episode Date: October 9, 2019On today’s show: Instagram DMs may be coming to the desktop soon! YouTube finally overtakes Netflix in the hearts and minds of teens You can now...
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Social Media Killed the Newspaper Star
Episode Date: October 8, 2019On today’s show: It happened folks. Social media overtakes print media in ad spending Facebook rolls out Messenger objectives in Stories Google u...
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Don't Believe the (Mobile) Hype
Episode Date: October 7, 2019On today’s show: Is TikTok starting to piss off its top influencers? Turns out mobile conversions are NOT all the rage Google confirms that backl...
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A Deep Dive Into the TikTok Algorithm
Episode Date: October 4, 2019On today’s show: Want your brand on TikTok? We break down its algorithm today Instagram is opening the door a little more to AR ads How do you ge...
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Filled with Sadness and Disgust? Fantastic! 👍🏻
Episode Date: October 3, 2019On today’s show: Now you can schedule Instagram Stories from the Desktop! At least if you use Buffer. Facebook’s launched yet another app trying to...
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Hacking the LinkedIn News Feed (Legally)
Episode Date: October 2, 2019On today’s show: You may be looking a little harder to find your Twitter DMs soon Some nice tips on cracking LinkedIn’s news feed algorithm Faceb...
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The Solution to Crashing Influencer Results? 🤖 ROBOTS!!
Episode Date: October 1, 2019On today’s show: There’s no list of words you can’t use in a YouTube title right? Wrong. I know this won’t shock anyone, but Facebook is testing a...
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H1 tags are really important! Naw, just kidding.
Episode Date: September 30, 2019On today’s show: Ready the cannons! Instagram’s starting to fire its e-commerce weapons. Brand managers who have to sort through thousands of YouTu...
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How DARE You!
Episode Date: September 27, 2019On today’s show: A sneak peek at how Facebook plans to lure young consumers back to its platform The Russians are coming! Tik Tok’s getting enoug...