Every Friday: An information-packed 15-minute summary of everything you missed in the world of digital marketing, e-commerce, and social media that week. Every Tuesday: A deep-dive episode into one specific digital marketing topic.
1269 episodes transcribedOne of the most important factors in digital marketing is your home base — your brand's web site. You need it to be stable, for consumers, and fas...
Why spring might be the best time to poach your competitors' customers... Nearly half of brands planning to hire marketers plan to do so remotely....
Is Elon Musk already steering Twitter in a different direction? New Google tech makes it even easier for consumers to find your brand's products o...
How your brand can use influencers to boost social commerce sales... Shopify's new tool targets high-intent buyers... While Buy Now, Pay Later mer...
Brands continue to invest in the metaverse, but consumers still can't grasp the concept... How your brand can sponsor a movie trailer with a new c...
Why one clever campaign was designed to go unnoticed... Google previews its upcoming ad products ahead of its marketing conference... How will Faceboo...
How do chatbots affect your brand's stock price? LinkedIn to drop polls from the feed. TikTok's new tab might decrease your reach. Cameo lays...
DMCA takedown requests come to your Google listing... Meta unveils new tools for WhatsApp... Pinterest quietly releases an app that can help your bran...
Why one brand is helping its customers resell its product... TikTok's new ad placement puts your brand beside its top-performing content... You mi...
Sex might sell in advertising, but what body part will get your customers to pay more?... Zuck's failed push to audio... Another streaming giant i...
Two new ad formats for CTV could make your brand the star… The mistakes your brand could be making that are costing you a successful influencer market...
A new study claims Amazon smart speakers act as advertisers' ears inside consumers' homes... Snapchat's new device could help your brand w...
Shocking new numbers suggest consumers don't actually care about being tracked at all... Meta reports its slowest revenue growth in a decade... Tw...
Are people already abandoning Twitter before Musk takes over?... A look at what the future holds for advertisers on Twitter... YouTube's ad revenu...
Meta has no idea what it does with user data, so says Meta... Google gives Performance Max campaigns some big upgrades... While it sends another produ...
The world's richest man will soon own Twitter outright... An update on why Performance Max campaigns aren’t reaching their intended audience… The...
Why are Google's Performance Max campaigns delivering way outside their targeted audience... Plus: Instagram yesterday: Don't copy any other c...
Why one agency has banned photoshopped influencers in ads... Meta's guide to helping brands capitalize on online communities... Google really is f...
New interactive ad options on TikTok... Xbox could be getting in-game ads... Instagram kicks marketers as it prioritizes Reels... A web browser's...
Google's not so inconspicuous tactic to get you to switch to GA4... More supply chain problems for your business could be on the horizon... Amazon...
