BONUS: Creative is the New Targeting: A Meta/Industry Panel
Episode Date: June 23, 2023A panel discussion on the role of creative in an AI world, from Meta's recent Performance Marketing Summit. Featuring: Jimmie Stone, Meta's He...
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1269 episodes transcribedA panel discussion on the role of creative in an AI world, from Meta's recent Performance Marketing Summit. Featuring: Jimmie Stone, Meta's He...
The dark horse of social platforms is looking up... Bad news for Reddit ahead of a planned IPO. LinkedIn's generative AI is one step closer to ann...
Matt Steiner, Meta's VP of Engineering, talks about generative art, chatbots and how Meta views the future of advertising in a machine-learned wor...
YouTube goes full TikTok with video responses, TikTok launches a new in-stream shopping feature… and the company’s chief operating officer has thrown...
Kristen Durkin, Meta's Marketing Product Director for Ads, walks through their roadmap of upcoming ad products they say will impact campaign strat...
Shopify extends Shop Pay to non-Shopify retailers. The U.S. is suing a huge commerce player for allegedly using dark pattern UI. Twitter now says a co...
Jake Bailey, Head of Industry, Disruptors and Venture Capital at Meta, talks about a refreshed set of Performance 5 pillars they've developed. He...
Where you place your ad disclosure matters. The content your consumers find on social media that will make them disengage from your brand. How Snapcha...
An important targeting option used by small and local businesses is now gone — why Meta keeps pulling control from advertisers. Also: More details eme...
Tod interviews Frank Cabano, co-author of a new marketing science research paper called “Don’t tell me how much to tip: The influence of gratuity guid...
The big effect one tiny change to your Google Business Profile has. Google gets out of the domain name business. Reddit’s CEO is now threatening strik...
The new AI that might just revolutionize clothing sales. How the ongoing Reddit strike is affecting ad campaigns. A new design coming for the Google A...
The trick to making your content more memorable? Delete it. Also: Instagram’s API gets a nice upgrade. TikTok puts its bets on visual search. Marketin...
How will Reddit react to today's massive moderator protest? Also: Twitter's latest cost-saving move is likely to even further erode what's...
Google vs Trademarks — And your brand may come out the loser. More details leak out about Meta’s Twitter killer. The AI is ready and Zuckerberg will u...
LinkedIn has some new ad placements, Salesforce and Twilio roll out their AI tools, new research finds consumers expect more from you than you think,...
More detail on where marketing budgets are going. Will your commerce platform make the same overpricing mistake Dell did? WordPress unveils an AI writ...
TikTok moves into second place — what does it mean for the former #2? Also: Instagram’s testing a chatbot because of course they are. Walmart adds new...
Meet the new breed of octogenarian influencers. Why a big chunk of Reddit will go dark next week. Twitter’s ad business continues to crumble. Apple...