Every Friday: An information-packed 15-minute summary of everything you missed in the world of digital marketing, e-commerce, and social media that week. Every Tuesday: A deep-dive episode into one specific digital marketing topic.
1269 episodes transcribedBranding Blunder: The reviews are in, and nobody thinks Twitter’s new name is going to help the beleaguered company. Also: Threads moves fast to capit...
High workload, low pay — the real story behind Google’s outsourced ad reps. Also: Whatever brand equity was left in Twitter has been X’ed out, and Tik...
What ad budgets are spent in Vegas, stay in Vegas… Your brand’s AI-generated content may soon come with a watermark… YouTube rolls out a handy update...
Microsoft takes a page — and a name — from Google. Will Amazon’s latest announcement change how companies ship products? More payments coming from the...
A big legal decision that could have changed social media forever. Pinterest gets deep. Meta waits for Europe. Google tells us how well AI-generated c...
Email exploit: How one message could bring down your brand’s WhatsApp account. Bing’s chatbot wants to be in big agencies. The Twitter challenger with...
Meta says it’s listening to its users — only not the way you think they are. How scammers are redirecting phone numbers from Google. TikTok gains a th...
In this special episode, Tod speaks with the author of a marketing research paper that studied the effect of a brand's social media posts on level...
Jumping into a TikTok trend that’s not brand-safe. Instagram upgrades its product tagging. The new Boost Mode that turns creator content into ads. And...
Prime Day advertisers MacGuyver new tools to keep their ad spend intact. Meta’s Threads first upgrade will be good news to agencies. YouTube brings mo...
The fallout from YouTube's standards snafu. Has the live game show hype been reincarnated on TikTok? Buying on Shopify using a TV remote. And fina...
Twitter traffic keeps declining, while Meta’s challenger hits 100 million users. Why almost half of shoppers unsubscribe from your brand emails. Googl...
Marketplace Mayhem — Shein takes on Amazon and learns some hard lessons. Planning tips for when the holiday buying season comes earlier every year. Tw...
It has the users of Instagram, the advertisers of Facebook: Is Threads the threat to Twitter it seems to be? Plus: TikTok loses popularity, B2B buyers...
When the right strategy to getting consumers reviews is to hold off asking for them. A nice update to Google Ads editor. Will there be anything left o...
Marketing Misstep: How Shein's influencer snafu has implications for your next creator campaign, while the U.S. introduces stricter rules for coll...
Big changes coming to Google campaigns targeting your brand name. TikTok clamps down on advertising to young people. With Reddit under siege, how will...
Do Google's ad placements violate its own standards? Why your ad might be being dumped on an AI-generated spam site. LinkedIn wants to push person...
TikTok gives up on its copycat, while asking creators to make ads on spec. Google gets ready to roll out the Topics API but will anyone use it? A big...
Amazon tries to disrupt delivery — again, but this time in the most bizarre way. How Adobe plans to ease your AI legal concerns. Google’s new search f...
