Will Meta’s Twitter Competitor Kill the Once-Mighty Birdsite?
Episode Date: April 25, 2023Zuckerberg vs Musk: The showdown for the very future of Twitter. Deepfake election ads aren’t just theory any more. Google ad revenues fall again. An...
Every Friday: An information-packed 15-minute summary of everything you missed in the world of digital marketing, e-commerce, and social media that week. Every Tuesday: A deep-dive episode into one specific digital marketing topic.
1260 episodes transcribedZuckerberg vs Musk: The showdown for the very future of Twitter. Deepfake election ads aren’t just theory any more. Google ad revenues fall again. An...
Dazed and confused — marketers wake up to overspending on their ad accounts, as Meta engineers scramble to fix the bug. Also: Shopify’s one-stop finte...
Rethinking keyword blocklists, the problem with multi-channel marketing, LinkedIn lifts the veil on its algorithm, and it’s come to this: Now you have...
Are we getting closer to ad managers with just one button? Microsoft drops Twitter from its social media platform. Why Europe wants your brand to stop...
TikTok's ten-minute triumph, Safari's third-party throttling, Instagram's bio link bonanza, and Amazon’s porn predicament..🔘 Follow the p...
The perfect influencer follower size for you to partner with… exploring the decline of email conversions… Meta has stopped pitching advertisers on the...
Google in panic, as the company rushes to push out its AI-based search engine upgrade. Meta tries seducing marketers with discounts. Fake ChatGPT exte...
Science in the crosshairs — but this time, it’s marketers pulling the trigger. Are we starting to see signs of saturation in the short-form video ad b...
Where to find your best prospects, broken out by generation. Will Facebook’s new AI-generated stories help campaigns or hurt authenticity? Google’s Re...
Are free product returns the next victim of the economy? The U.S. government gets serious about hijacked reviews. TikTok’s plans for a new Explore fun...
Biden's influencer press room, Mailchimp's AI email writer, TikTok shopping struggles, the power of free shipping, Twitter Circle's myster...
In 2017, Microsoft's video game brand — Xbox — went onto social media and congratulated its competitor Nintendo, on the launch of its new Switch c...
We’ve heard the advice before: If you want to reach the younger generation of consumers, make sure you’ve got a story to tell about the good you’re do...
The details of Meta’s plan to charge you to create ad campaigns, while slashing its support teams. Also: Why your podcast ads should target “co-listen...
The new advertising model for video games is here and it’s going to change everything. Also: Why industry experts say a new U.S. ad privacy law is lac...
When big is small — Is Amazon’s confusing glitch hurting small sellers? A security hole in one of the world’s most popular WordPress frameworks. A lon...
Google's mysterious algorithm update, ad-tech firms accused of data theft, inflation's strain on brands and customers, and boosting engagement...
Meta Makeover: The platform launches new brand safety controls. Amazon's legal eagles swoop in on takedown abusers. Google is poised to shut down...
We knew it’d come some time, but not this fast: Ads are now in AI chatbot replies. Also: Meta's European users will be able to turn off your targe...
TikTok’s owners initiate Plan B — and it’s already a hit. Deepfake audio ads at scale. YouTube discovers a whole new pool of targeting data. Meta’s Re...